Madison Springfield has worked extensively throughout the country to provide a range of services including market research, survey research, stability assessments and due diligence to multinational clients from the development, manufacturing, insurance and security sectors.
Insurance and Manufacturing
Damascus and Latakia, Syria
A European heavy equipment manufacturer had a contract to deliver a shipment to Damascus. Prior to delivery, the company engaged underwriters to secure a terrorism and political risk policy to insure the shipment. Due to the on-going conflict, underwriters required guarantees that the shipment would only transit through secure areas once it arrived at the port city of Latakia. A deviation into areas deemed insecure would result in a violation of the terms and conditions of the policy.
A Madison Springfield team comprised of geospatial analysts and local research personnel conducted a route survey to determine the safest route from the port in Latakia to Damascus. The route was then plotted geospatial and provided to the trucking company that would deliver the shipment. The trucks were equipped with global positioning systems to ensure they did not deviate from the approved route.
After arriving in the port, the client was able to monitor the progress of the shipment to Damascus. At no point did the trucks deviate from the approved route and the shipment arrived safely and on schedule. The knowledge gained from underwriting a shipment to a conflict zone following this protocol encouraged the underwriter to confidently seek out other similar risks to underwrite.
Threats to Stability
Development and Security
Aleppo, Al Raqqa, Damascus, Daraa, Dayr Az Zawr and Idlib, Syria
The client sought to understand the nature of the threats to security and stability throughout Syria and determine how best to confront these threats. To properly evaluate the range of stability threats, primary qualitative and quantitative research data was required to provide insight into the perceptions, attitudes and behavioral impacts of emerging threats.
A multidisciplinary team comprised of social scientists, strategists and local field researchers designed and executed a multi-stage, mixed methods qualitative and quantitative research project. Analysis was performed to assess the range of stability threats and to present tailored recommendations the client could implement to mitigate the threats. The final deliverables included detailed profiles of the threats in each location, precise courses of action to reduce the client's threat exposure, and a measures of effectiveness framework to assess the shifting stability environment.
The project revealed the key threats to stability in Syria, prevailing attitudes and perceptions towards these threats, and specific courses of action the client could take to mitigate these threats. These data-driven insights informed client planning and resource allocation resulting in the successful implementation of an effective risk mitigation plan.
Humanitarian Needs Assessment
Aleppo and Daraa, Syria
In response to the worsening humanitarian crisis caused by the conflict in Syria, a multinational non-governmental organization required the conduct of a humanitarian needs assessment in the cities of Aleppo and Daraa. Previous attempts to leverage secondary data sources to assess the needs in these locations had met with limited success due to the paucity of current information on the humanitarian situation in conflict areas of Syria.
A Madison Springfield team led by senior analysts and supported by local researchers developed an assessment framework and completed local humanitarian assessments in the hardest hit neighborhoods. Assessments were performed on the prevailing education, healthcare, housing and sanitation services that existed in each location.
The completed assessment framework revealed the critical humanitarian needs for each location. These insights enabled the client to develop custom assistance programs that were tailored to the specific needs of each location. The insights provided by Madison Springfield enabled the client to allocate scarce resources in the most effective manner possible.